Will there be an OM System OM-10 micro four-thirds camera? (March, 2024)

Of course, the future is uncertain, but if I were OMDS, I would consider adding a budget micro four-thirds camera to the product line. I would aim to make the OM-10 significantly affordable by cutting down on expensive features. This would position the OM-10 as an entry-level camera for the Micro Four Thirds format, ideal for beginner photographers.

Some may argue that developing the OM-10 could be a challenging and costly endeavor with uncertain outcomes. However, I can suggest a cheap and simple method, somewhat genius. Simply rebrand the Olympus EM10 Mark IV as the OM System OM-10 and price it 20% lower than any Full Frame or APS-C camera available. Problem solved.

While the EM10 Mark IV camera offers excellent features, it is neither perfect nor modern. Nevertheless, if priced competitively and readily available, it could become the top choice for aspiring photographers selecting their first interchangeable-lens camera.

Many smartphone owners consider purchasing a dedicated camera but may not have the budget to fulfill their desire. The OM-10 could offer better image quality than any smartphone at a price lower than high-end and mid-range smartphones, potentially tapping into a significant market. With the wide range of inexpensive m43 lenses available, the camera can pave the way from beginner to professional photography.